What Is Jelly Roll’s Losers Run Club, and Who Is It For?
The Losers Run Club is a running community founded by Jelly Roll (Jason Bradley DeFord) aimed at people who’ve traditionally felt left out of running and fitness spaces, according to the club’s official site, losersrunclub.org. It’s built for beginners, people restarting after time away, or anyone who’s felt like the ‘loser’ in a room full of athletes — the club’s whole premise is that you don’t have to look or perform a certain way to show up.
How Did Jelly Roll Announce the Club?
Jelly Roll announced the club on Instagram on Feb. 11, telling followers he was launching it while training for the 2025 2 Bears 5K in Tampa, Florida, set for May 4, according to Billboard. He also posted an official Facebook video walking through how the club works and inviting people to join him.
How Does the Club Actually Work?
Members connect through a Facebook group and the Strava app, where they can log runs, swap training tips, and get encouragement from other people in the club, per American Songwriter. It’s structured less like a race team and more like a running buddy system — the kind of low-stakes accountability that doesn’t require anyone to already be ‘a runner.‘
Who’s Coaching Members?
Jelly Roll didn’t build the training plans himself. His own trainer, Ian Larios, and ultramarathoner Matthew Johnson provide coaching and ‘couch to 5K’ plans for people in the club, according to Billboard. That combination — a personal trainer plus an endurance athlete — gives the club guidance for people at very different starting points, from someone who hasn’t run in years to someone chasing their first 5K.
What Prompted Jelly Roll to Start It?
Jelly Roll has talked about how far he’s come physically. In comments reported by Parade/AOL, he described a stretch about a year earlier when he struggled just to walk to his mailbox because of poor health. That contrast — from barely making it outside to organizing a run club — is part of why he’s framed this as something built for people starting from wherever they are, not just people who are already fit.
Where Can People Learn More?
The official Losers Run Club site, losersrunclub.org, has details on joining, and additional coverage from Loudwire and American Songwriter breaks down how the Strava and Facebook groups function day to day. For now, the club exists as a standing invitation: show up, log a run, and see what happens.
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